Join the corporate rockstar and his guest, Pia Garcia, executive vice president of Porter Novelli as the pair explore information all marketing executives must know regarding market trends and how they translate from Europe to the Americas.

As executive vice president with Porter Novelli's New York office, Pia has spearheaded a range of campaigns in the areas of consumer marketing, business-to-business, corporate social responsibility (CSR), cause marketing and values branding. Given her international background, Pia has also designed programs to influence the attitudes and behaviors of multicultural segments in the U.S. together with international audiences through multinational/multilingual programs.