Marcy Shinder

John Eckberg
Author of The Success Effect

audio

Best Practices in Working with Business Journalists

July 20, 2007


Join Rodger and his guest John Eckberg, author of The Success Effect and longtime business journalist with the Cincinnati Enquirer. Eckberg and Roeser discuss best practices in working with business journalists to secure, craft and pitch a good a story about your personalities or businesses. In addition, author Eckberg shares his thoughts on the changing landscape of daily news and how to be more successful in your career by learning insights shared during his conversations with such notables as Donald Trump, Cincinnati Bengals head coach Marvin Lewis, Jerry Springer, Deepak Chopra and many many more.

John Eckberg is a career journalist with 27 years of experience in the challenging field of daily newspaper reporting. A graduate of Ohio University, he has been a business columnist and business reporter at The Cincinnati Enquirer for more than a decade, where he has covered numerous beats including federal courts, investigative reporter, feature writing, neighborhood columns and urban development. Widely published, his work has appeared in The New York Times, Newsweek, USA Today and many other American print and Web publications. He is the author of The Success Effect: Uncommon Conversations with America’s Business Trailblazers and co-author of Road Dog, a true-crime thriller about serial killer Glen Rogers of Hamilton, Ohio. A Cincinnati resident, Eckberg currently has several other projects underway, including The Mud Daddy Chronicles, a recipe book and fishing memoir of 25 years of fishing trips, and Pot of Gold, a best-practices business book.

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